Jordan Nichols

Combining Euclid Connect with Oracle Responsys for dynamic personalization at scale

By Jordan Nichols | Partners | 31 January, 2017

Today we announced a Euclid Connect integration with Oracle Responsys that empowers retail marketers to identify and understand in-store shoppers to create behavior-influenced campaigns that increase customer lifetime value. By integrating its data from Euclid Connect into Oracle’s Responsys marketing platform, one of my customers is having more relevant conversations with shoppers. Combining Connect’s ability […]

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Shop.org 2016 Recap

By Jordan Nichols | Industry Insights | 10 October, 2016

There is a reason Amazon is opening brick and mortar locations. Stop viewing your stores as isolated shopping points and enhance the role they play in the path to purchase, regardless of channel. Capture value from every visitor who steps foot in your locations whether they make a purchase or not.

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