Our core belief is that we can provide valuable insights to retailers while respecting and protecting the privacy of individual shoppers.
To do that, we follow three important principles:
Aggregate, anonymous analytics
The reports we provide to retailers do not include any representation of individual behavior, nor do we attempt to link any data to individual people.
Limited data collection
Euclid sensors collect only basic device information that is broadcast by Wi-Fi enabled phones. This does not include any sensitive data such as who you are, whom you call, or the websites you visit.
Easy opt-out and delete
Shoppers who have any concerns can easily opt out and delete any existing data from our service by clicking the button below. We also provide opt-out instructions at every store that uses our service.Opt-out